The PRSA NJ member spotlight recognizes and helps us get to know our fellow chapter members. Each month, we randomly select a PRSA NJ member or members to highlight. This month, we are featuring Shonda Smith who recently joined PRSA NJ this year. You will get to learn more about Shonda below and find out why membership in PRSA NJ is important to her.

Shonda Smith
Director of Communications, Riley’s Way Foundation
PRSA NJ member since March 2022
How did you get into the field of PR? My journey into public relations started after taking a class while in college and falling in love with the idea that I could create a career out of my passion for storytelling, people, and brand development into one role.
What do you love most about PR? What I love most is using a wide range of soft and technical skills to build and strengthen brands. That feels like magic to me.
What is the value of being a member of PRSA NJ? The value is being a part of something bigger than me, networking with a community of like-minded professionals, and learning while contributing.
THANK YOU Shonda for being a valued member of PRSA NJ and to all of our members for being a part of our dynamic chapter.