Jeffrey Stoller, former State Labor Asst. Commish, Aims to Improve Outreach
COLLINGSWOOD, N.J.— March 6, 2019—Jeffrey Stoller, a communications executive with a background in government and public policy, has joined the board of the Public Relations Society of America NJ the nonprofit chapter announced today.
Stoller, who resides in Ewing, N.J., will serve a one-year term on the organization’s Communications Committee. He will manage the volume and variety of PRSA NJ content throughout PRSA NJ communication channels including social media, newsletter, website, blog, digital and print media..
“Every organization is selling an experience,” said PRSA NJ President Ilana Zalika, who recently expanded the Communications Committee to include a team of communication professionals with specialized expertise, which will make brand awareness a top priority in 2019. “Jeff’s expertise, which is full of storytelling and results, will help our team communicate its rich value proposition.”
In 2019, Stoller will develop educational and informative digital content that spotlights PR trends and success stories among state chapter members. The board’s Communications team will also explore more effective ways to leverage that content to support events, services and membership recruitment efforts of PRSA’s New Jersey chapter.
“I look forward to leveraging my expertise to help promote the PRSA NJ brand,” Stoller said. “This is an amazing opportunity to work with many of the top public relations professionals in the region, and I’m eager to make a contribution.”
Stoller brings more than 25 years of strategic communications experience to BJS Communications, his new consulting partnership with Christopher Biddle of Biddle Communications & Public Relations in Moorestown, N.J. As a former business lobbyist, communications director, policy analyst and state government official, he has deep experience in effectively distilling complex issues and data into compelling messages for organizations seeking to engage diverse audiences.
Prior to teaming up with Biddle on the BJS Communications launch, Stoller worked as a vice president with the New Jersey Business & Industry Association, communications director with Rutgers University’s Heldrich Center for Workforce Development, and assistant commissioner for Research & Information with the N.J. Department of Labor & Workforce Development.
Stoller is also a former volunteer board member of Isles Inc., an innovative urban revitalization group based in Trenton, and Storytelling Arts, Inc., a Princeton-based nonprofit organization promoting literacy, self-expression and cross-cultural understanding among K-12 students statewide.
A graduate of Hamilton College, Stoller earned an MBA and Master’s in Regional Planning at Cornell University.