Free Accelerated 3-Week Course Scheduled for Spring 2016: Sign up by March 1 for National Certificate in Principles of Public Relations

NEW ACCELERATED COACHING SESSIONS are planned for public relations pros seeking their APR and for student candidates looking to earn the new Certificate in Principles of Public Relations.

Setting yourself apart from dozens or — in some cases — hundreds of other job candidates is a challenge. Fierce competition necessitates you demonstrate a superior knowledge of universal public relations principles. Adding the Certificeprcate in Principles of Public Relations to your resume is the leg up you need to secure the position you want.

Professionals seeking to earn the APR must have at least five years of professional experience. Students seeking the Certificate in Principles of Public Relations must take the examination six months before OR after graduation.

If you are interested in attending the 2016 sessions, please email Dr. Rennie at before March 1, 2016.

The NJ Coaching Sessions include three meetings.

All sessions are held at Monmouth University in West Long Branch and run from 9 am – 11 am.

Saturday, April 2
Getting Started/Materials
Theory and History
The PR Program/Planning

Saturday, April 9
Independent Study Day for Students

Saturday, April 16
Research, Ethics/Law

FOR Public Relations Students
PRSA is now issuing a Certificate in Principles of Public Relations for undergraduate students who meet the following criteria:

  • Be a public relations major or major in a related field and have a faculty member certify your major (see application on line/link below).
  • Be within 6 months of graduation (before or after).
  • Be a member of PRSSA or be an affiliate member (if your campus does not have a PRSSA Chapter).
  • Take a formal preparatory course.
  • Pay $125 exam fee, plus a $25 registration fee.

Read more here.

FOR Public Relations Professionals
The best way to prepare for the Coaching Sessions is to review Cutlip, Center and Brooms’ Effective Public Relations, as well as the other books listed at the site (key word: accreditation).

Information about applying, suggested books, the Study Guide, the Readiness Review and more can be found here.

Readiness Reviews will be scheduled as needed.

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